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Your no bullsh*t 2014 social media trends post

Your no bullsh*t 2014 social media trends post

I'm quite the cynical guy. I'm not one to make bold predictions either. Combine those two attributes together and you get my annual 2014 social media no bullish*t predictions. Brace yourself. Your mind will be blown. Well, maybe not blow, but you'll probably nod quite a bit and chuckle.

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The Burger King and McDonald's Twitter Hack

The Burger King and McDonald's Twitter Hack

Burger King's Twitter account was hacked as if it was taken over McDonalds. That's not the story.

The story is how a brand as big as Burger King would use a password that was hackable.

I use 1Password, which auto-generates complex passwords for all my email accounts, websites and social networking profiles. Not one password is the same as the other and that's the point. 

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RIP Posterous: The Death of the Lifestream

RIP Posterous: The Death of the Lifestream

Buzzwords. There are loads of them, especially when it comes to social media. 

One of the more popular buzzwords was "lifestream," which was coined mostly because of the experience that Posterous provided its users: a simple way to create, manage and curate content quickly, i.e. throughout your daily drivels aka lifestream.

Well, Twitter bought Posterous last year and is officially killing it off.

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The White House and Social Media

The White House and Social Media

President Obama has been dubbed as one of the most "social" President's in history. By social, I mean social media. 

The President is always using Google+ hangouts, Twitter chats and other ways to connect with his constituents. It's a great way to connect with voters, drive influence and rally support for his political agenda.

In a Q&A on The Next Web, Kori Schulman describes what it's like to be at the hub of this effort (though I'm disappointed that some questions weren't asked).

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Content Marketing for Dummies

Content Marketing for Dummies
Content marketing is all the rage these days. It's the reason why you see a lot "five reasons to", "35 resources you might have missed" type of posts. I don't like them. However, I'm fond of simple writing and sharing of ideas that's digestible for those of you that read my blog. So I figured I'd put together a quick content marketing for dummies post that may or may not be useful. Read More

#SABlizzard -- The Blizzard of 2013 from the Schneider Associates Perspective

#SABlizzard -- The Blizzard of 2013 from the Schneider Associates Perspective

Before the Blizzard of 2013 started, I asked the folks at the office to share their experience through social networks; using photos, videos, Tweets, etc. to show everyone how they are faring with this crazy storm. 

Well, being the social media geek that I am, I threw together this Storify as a way to bring our stories together.

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