Chicken and beer. September collapse. The firing of Terry Francona. The hiring and eventul firing of Bobby Valentine.
Since the 2007 World Series Championship season, the Red Sox have been in shambles. The team is more of a side attraction to what is Fenway Park, the amusement park that the owners are selling more than the product on the team.
Fans are fed up as season ticket sales are down. The team is on the bottom wrung of fandom in Boston.
Queue the public relations onslaught.
Boston has been known, over the past 12 years or so, as Title Town. However, since the 2011 Stanley Cup, Boston teams have floundered when it comes to winning on the big stage.
The Boston Globe published a story today, on Super Bowl Sunday, about the sulking Boston fan base -- a fan base who has been accustomed to winning, but is now relegated to think about our pre-2001 days when we all found comfort in our losing ways and used those feelings to fuel the passion we have for our teams.