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Messages to Dad: The Working Title, "In My Life"

Messages to Dad: The Working Title, "In My Life"

I've been told by a few folks that the stuff I've been writing you should be compiled and put into a book. At first, I wasn't sure. I thought most of the stuff was personal, despite being shared publicly. 

I've been writing to you hereTweeting and managing the Facebook page as a way to cope with losing you unexpectedly. It's helped. A lot.

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Maria Aragon, Lady Gaga and the Power of Social Media

We all know the story of Justin Beiber. He was a talented little kid who sang his heart out and was all over YouTube. One audition with Usher and millions of dollars later, the kid is a phenomenon.

Enter Maria Aragon, who seems to be headed towards Beiber fever.

Like Justin, Maria has a video on YouTube that showcases her talents. In this case, she's covering the Lady Gaga song, "Born this Way."

Somehow, Gaga found this video and tweeted it. As a result, the video has received a slew of views and in fact, Gaga welcomed Aragon to her live show where the tandem performed the song together.

That, my friends, is the power of social media.

Article first published as Maria Aragon, Lady Gaga and the Power of Social Media on Technorati.

 

iTunes Beatles Reaction: We Expect Wow from Apple all the Time

We expect so much more from Apple, don't we? When we see images like this:

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...the hype machine goes into overdrive. However, when the story gets scooped, then the balloon is popped.

Regardless of the scoop that the Beatles are now on iTunes, we expect so much more from Apple. With each "event" there's a swell of hype and anticipation that gets bigger and bigger as the minutes tick away. Once the announcement is here, the proverbial, "that's it" statements come out.

So why do we expect so much from Apple? Who really knows, but the lesson learned today was that we, the Apple-crazed consumers, have created this anticipation beast. It's our own fault that we get psyched out from these over-hyped announcements.

Is the Beatles discography being available on iTunes cool? Sure. They were a great band that did some historic things. This IS big news, but it was never going to match up to the hype. None of Apple's news will ever match the hype.

Period.

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