Interesting story over at AllFacebook.com about brands not getting what consumers want in terms of content on Facebook.
It's no shocker to me, but we (consumers) want visual content. Links and funny status updates are cool and all, but we're a visual society. Our attention spans are very short and if our attention isn't snatched in a three seconds or so, we're moving on.
Thus, the importance of visuals.
Here's an infographic on the topic:
Here's some embed code for the infographic
<embed src="http://embedit.in/lbjFQEkXtF.swf" height="400" width="466" type="application/x-shockwave-flash" allowFullScreen="true">